Mirada Madrid is a design management consultancy working between Beirut and Madrid. Bridging the gap between design and business through training and consulting, we engage people to undertake design-led solutions within their companies. Prototyping, creating scenarios and mapping processes are some of the tools used to design a customized process for you.

Mirada Madrid works with you in a participatory hands-on process to reveal new perspectives and add value to your business.

Joumana
Mattar

Principal prototyper
Challenges and hope go
hand in hand
Joumana is a continuously curious learner, investigating the intersection of design, business and people. She has a background in graphic design from the American University of Beirut and a Masters in Design Management from IED, Barcelona. She spends her time prototyping design processes together with clients in Beirut and Madrid to empower them to implement design-led solutions within their companies. She leads using a hands-on customized process that incorporates tools such as graphic facilitation, scenarios and gamestorming, in order to reveal new perspectives and add value to business. Organizer of the Beirut Service Jam, she combines her obsession with to-do lists with her passion for coaching people, to ensure milestones are met and clients leave with clarity!
Diala
Lteif

Collaborating storyteller
Trust that the dots will somehow connect in your future
Diala is a workshop lover and Mirada Madrid Collaborator. As an inquiring designer, she is constantly searching for and prototyping new activities and exercises to uncover tacit knowledge and interesting insights. Her expertise lies in storytelling, visualization and systems thinking. In the past three years she has facilitated and lead interactive and hands-on workshops allowing participants to uncover issues and solve conflicts they face. She is a big collaboration proponent and has forgotten how to use “I” a while ago. She has an MFA in transdisciplinary design from Parsons the New School for Design and an MA in interior
Riccardo Musolesi, was a partner at Mirada Madrid until June 2013. Some of the workshops carry his personal input.

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